When is the last time you visited a company or brand’s Facebook or Instagram page (that didn’t lure you there through a sponsored ad or promoted post)? What did you see? When we bring on a client at DealerKnows, I generally Like or Follow their dealership/organization on Facebook and Instagram, just to keep aware of… Read more »
Kumbaya: Sharing Positivity (and Negativity) with your Team
At the age of 13, I went to a Christian Summer Camp with my best friend, Chris. Two weeks of us (along with a couple hundred other underage psychopaths) nestled together in cabins to wreak havoc during the day, have fun, and learn the word of God. Apart from the beatings, whippings, drownings, psychological torture,… Read more »
Use Reviews to Build Pride in Your People
We’ve sought reviews for our organizations the last 10-15 years. The reviews generated over that time has allowed us to appear credible to the researching public. We’ve sought reviews to win favor with Google and improve our page rank. We have incentivized our salespeople to garner as many reviews as possible to put our companies… Read more »