It was my wife’s idea. With my folks flying in for the turn of the year offering to watch their grandkids, she and I had the opportunity to go out for a night on the town. But let’s face it; New Year’s Eve is for amateurs. Getting Ubers is next to impossible. Venues are overcrowded… Read more »
Hey Joe, I need some advice and was hoping you could point me in the right direction. The General Manager asked me to think about changing the pay plan structure for my team into a commission-based BDC. She wants to pay them a percentage of the Salesperson’s commission moving forward. They’re currently paid hourly plus… Read more »
Out of sight, out of mind. That is how most lead handlers are, and it isn’t their fault. Nowadays, this isn’t the first time car-buyers have shopped for a vehicle. It isn’t the first time they have submitted a lead to check a price. For that reason, there is a high probability many online customers… Read more »
Open your eyes and see yourself the way your customers see you.
Social media is free like a puppy is free.
Too many employees keep their lips zipped when it comes to expressing how they feel as it relates to opportunities for improvement. This is costing you money. And morale.
Think like a customer, not a dealer.
No consumers look up to sales clerks. People want to interact with their equals.
Three things that develop people: Training, their willingness to learn, and the job environment.
Your success cannot be quantified in years, but with accomplishments.
Work head down, shovel full.
No one should be able to play by their own rules, until they’ve learned to master the game in the first place.
Internet sales professionals must be more familiar with the automotive resource sites than the customers utilizing them.
Things in life always get better eventually if you work hard enough to ensure they do.
Google is like the game Monopoly. You’re going to win if you own all of the spaces on the board.
Want to improve the content you create? Think of it as writing a story, telling a tale or singing a song.
Hell hath no fury like a website scorned.
Today, the best salespeople need to be four things: Educated, Empathetic, Dedicated, and Proactive.
Think beyond the sale and create a customer-centric experience based in fact, truth, and value.
In retail, we believe the customer is always right, but that doesn’t mean that their stories are always accurate.
No relationship is perfect. To grow your business, you may need to break ties with the vendors you have been tied to and see what better fit is out there.
Every day, your company puts on a show for the consumer. The customers are your audience and you are the director.
Analysis paralysis can cause blindness to what is truly important: Your customers.
Our current state of affairs in automotive ecommerce requires a commitment to both experimenting and acting.
Your team has fundamental, educational needs that help them excel, and those needs must be met before you dedicate more ad dollars to gadgets and gizmos.
When a customer questions your pricing, it is simply because they have been conditioned to do so. It doesn’t mean they do not like you.
You can either be an employee or take ownership of your career. You have all of the resources you need to run your own business.
As soon as a consumer thinks that are going above and beyond for them, that’s when you’ve built a relationship.