Tag : joe Webb

The Sales Call

The Sales Call

A car salesman takes a sales call at his dealership and proceeds to recite every stereotype possible. Starring Joe Webb of DealerKnows Written by Joe Webb Edited by Dave Hudson and Joe Webb Directed by Joe Webb and Dave Hudson of D Hudson Read More

Ask The Expert

Ask the Experts – Out of Market Used Car Lead Follow-up

Hello Joe, I’m looking for some Best Practice advice for the illustrious “Out of Market Area Used Car Lead”. More specifically, what are you recommending for a follow up email template and process for this type of lead. (If different at all.) Your Thoughts???? Eric Y. General Sales Manager ________________________ Thanks for reaching out, Eric. Regarding Used Car out-of-market ... Read More

Canadian Digital Dealer

What Happened At TADA’s Canadian Digital Dealer 5 In Toronto aka “The Joe Webb Show” ~ by Will Harris

(Very rarely do we ever share other’s material or blogs, but Will Harris put together an amazing recap of the Canadian Digital Dealer 5 as well as a glowing review of Joe Webb’s session (see below). While it is self-serving to re-post, it’s just about the best advertising possible and we thank him for including us in his write-up.) Originally Posted on March 30, 2014 by Will ... Read More

Waiters vs. Farmers

Waiters vs. Farmers

Car salesmen used to doing business in an old-school fashion (like Waiters) get served when a new-school sales professional is hired and begins farming for customers. Another funny car sales creation from a joint effort between CarResearch XRM and DealerKnows. Starring: Keith Shetterly Jeff Loos Joe Webb Toby Fortenberry Kurt Kubicki Josh Thomas Jimmy Emanuel Written by Joe Webb Produced by ... Read More

Suckling pig

Products of Their Environment

You’re in esteemed company.  I’m not sure if you know it or not, but if people’s bylines are accurate, you’re connected on Facebook and Twitter to 300 social media experts.  You must really be doing something right. Truth is, everyone oversells their expertise.  Our industry is no exception.  This is both true for many consultants and is especially true for many of those automotive ... Read More

The Showroom Watchdog

The Showroom Watchdog

DealerKnows is proud to share a series of comedic marketing videos we were brought in to create for CAR Research XRM. This 2nd video – The Showroom Watchdog – highlights the many ways a dealership stumbles when handling customers in-store and how a Showroom Watchdog can save deals. Starring Keith Shetterly as “Be-Back”, the Showroom Watchdog Joe Webb Toby ... Read More

online trust

Don’t Play Catfish with your Customers

For those of us active on social media, one of the creepiest and cringe-worthy movies about online communities has got to be Catfish. If you’ve yet to see it, or the television show it spun, it is about a relationship that formed online between two people.  Unfortunately, one of those people was not as they seem. Suffice it to say, one person was being untruthful about who they were, what they ... Read More

dealership marketing

Architect vs. Interior Decorator: How to Rethink Your Dealership Marketing Needs

You are ready to traverse through a crowded sea of vendors at the upcoming NADA Convention in New Orleans. Your flight and hotel are booked. You have already looked over the workshop schedules. With that, you maybe still recognize even more can be learned by examining vendor offerings in the exhibit hall than from listening to the speakers. You want to uncover what the possibilities (and ... Read More

Worst Phone Script

Are There Holes in Your Phone Script?

As you can see from the picture on the right, it may be time for this dealer to update their phone script.  (Yes, that is a real, actual, antique phone script currently taped to a real sales desk.  No, this is not a pirate’s map circa 1702.) World’s Worst Phone Script found at a present-day car dealership by DealerKnows Almost every dealer who records calls using a call management ... Read More

The Phone Handlers

The Phone Handlers

Another comedic video starring the amazing Bill Haynes, Jerry Thibeau, and I. How well do YOUR people “handle” the phones? Written by Joe Webb Directed by David Read More